What Is Search Engine Optimization (SEO)?

SEO is a way to draw visitors to your website. This will enable the search engine to "crawl" your site and boost your rankings. The higher your website ranking, in other words, the closer your website is listed to the top of the first search page, the more likely you are that you will be noticed, and to get noticed is what SEO is all about.

Do not get SEO and AdWords confused. AdWords is a Google sponsored results system that you pay for. The sponsored results are those slightly tinted results that you see at the top and right hand side of the front search page. SEO is a free organic results rating system and includes all the rest of the search results from first to last.

Google sends crawlers to rate your website. The more SEO-friendly your site is, the higher you will be ranked. There are a few things you can do to make your site more accessible to the crawler.

– Your title needs to accurately reflect your product. You should have clear titles on each page, not just your landing page. [No more than 70 characters will appear in your search results].

– Your content should be converted to HTML and contain for heading and description. There are many free HTML converters available online.

– Your keywords need to be carefully selected. Consider your target audience / shopper / searcher. What sort of words and phrases would they select to begin a search for your products? What words and phrases accurately describe your products? When you have written down all the possibilities, go to an online keyword tool. There are many keyword tools available, such as WordTracker or adwords.google.com [KeywordTool] These will give you all the statistics you need to see how many people search daily for those words, and how many websites are currently available who already use them . You will also find many alternative words and phrases that have similar meaning. You will be able to weigh up your options to find words with as many searches as possible with the least number of sites using them.

– Your URL [which is the string of words, letters and numbers after your website title] should contain your most important keyword (s).

You can try all kinds of clever tweaks to try and get your website higher on the rankings. These are well and good, and the cleverer you are, the better. However, there is nothing that can replace relevant and interesting content. Even your customers should be more impressed with the products, services or information you have to offer them than the tricks you used to get them to visit your website.

As you can imagine, this is quite a complicated subject to master. You need to thoroughly educate yourself about SEO. Another option is to seek experienced professional SEO services who will help you improve your SEO techniques. You may choose an SEO webshop that offers SEO packages, or one that will …

Internet Business Success – The Number One Culprit To Not Achieving It

Are you just starting on the internet business world? If you are, then you must at least know what are the things you should avoid and what are the important things you must also know about in order to succeed in this business.

I am about to talk to you regarding one very important thing that you need to be aware of or maybe consider real seriously in order for you to achieve the muchought after dream of internet business success.

You Need To Be Single Minded And Level Headed

The first thing you should be aware about if you are to start doing business online is your very own mindset. So what about your mindset? I want to point to you the importance of being single minded. To put it in a more appropriate term, you need to appreciate being simple especially with the way you look at things.

The internet itself is based on technology, for a non-techie guy like me or you, wanting to understand the core technology behind the existence and the entire operation of the internet is becoming a bit complicated. It is the same principle with internet business, you do not have to understand or become expert in every aspect of it. Doing so will make it extremely complicated for you. Therefore, let the web designers be expert in building websites, let writers become expert at writing, let internet marketers be expert in marketing, and so on …

Keep a simple mind and know that you want to establish a business – this should be your main goal. So, all you need is a product or some kind of service to offer, promote that and make money off it. It's that simple.

If you need to learn the basics from all these different aspects, then by all means do so. However, remember that you do not need to become an expert in all areas. Know what you got to learn and then focus in your goal of growing the business and making money off it. Soon you will realize that things just grow naturally by themselves without you making things look so complicated like many others do.

A lot of the starting wannabe online entrepreneurs are not really aware of this one big mistake of trying to make things seem complicated way more than they should really be only. So keep things simple, focus on the big picture of establishing your business and making money. Do not worry too much on the details. Let the natural flow of things happen as you take one small but firm step at a time. …