Search Engine Optimization is the technique of ranking a web page or site high in the free search engines listings.
The Search Engine Optimization effort evolves optimizing the various tags in the html such as the title tag, headers, alt tags, anchor text, keywords and more.
There are onsite and offsite Search Engine Optimization that both play a big part in your SEO endeavor.
Onsite returns to the tags describe above as well as the content, navigation, and many other factors.
Offsite returns to links from other sites pointing to yours. For some search engines this can also include how many visitors you receive, how they click on various links and more.
You can tune up your website by using keyword research, key phrase placement in your Meta tags and content, and the application of special formatting such as headers, bold and bullets.
Beside online optimization, you also want to … Read More