Discovering the Four Primary Components of Digital Marketing

Digital marketing can be defined as using every possible internet method to gain publicity and reach your consumers. How do you construct and execute a digital marketing plan? To do so efficiently, you must recognize the building blocks that it comprises. If you haphazardly advertise or only put one or two of these steps into action, you will not maximize revenue – or worse, you may fail to see results whatsoever.

The four primary components of Online Marketing are:

1. Online Presence

2. Search Engine Optimization

3. Branding

4. Online Marketing Strategy

1. Establishing a Solid Online Presence is Fundamental

Without a general online presence, you cannot survive in the internet marketplace. Bear in mind, however, that starting a website does not alone constitute a true web presence. Of course you must have a site, but you should also have an outstanding landing page, and ideally a captivating blog. Each … Read More

Planning to Build a Website? Are You Making One of the Top 7 Common Website Mistaskes?

1. Write down a very clear description of the purpose of the website before you begin any work on it.

Most people skip this step because they think it's obvious, but trust me, it's important and your main purpose will make a HUGE difference in how it should be coded.

2. Stay objective.

I know it's tempting to fall madly in love with your new virtual 'baby', especially if you built pieces of it yourself. But beware … On that path there be dragons.

I once had a client who built her own website by herself. She was very proud of her baby, although she was not converting very well and she was getting very few clients from it.

I showed her what needed to be done to fix her conversion problem, but in the end she lost at least $ 22,000 worth of new business because she was too … Read More

High Speed Internet – Pros And Cons Of Different Types Of High Speed Internet

With so many different types of internet providers out there, it is tough to figure out the best one for your home or your business. The three major differences, in my opinion, are availability, speed, and delivery. I have put together the four main types of internet to help you make the right choice.

Dial-up Internet

Dial-up internet connects consumers to the online world by way of a telephone line.

the pros are that dial-up is available in most areas around the country. People are able to use this type of internet in remote and rural areas. Other types connections are not possible in those areas.

The cons

I believe because it is set up through a line connection, consumers can not talk on the phone and surf the web at the same time. This is a huge problem in today’s advanced world.

DSL(Digital Subscriber Line) Internet

Dial-up uses a … Read More

iPad Application Development – Make Sure You Hire the Best!

iPad is one device that has attracted technology buffs since the time it was launched. Keeping in league with the ever increasing number of users, application developers also have made it a point to come up with new and more interesting iPad applications that provider a fantastic user experience. iPad application development has been seen as a potential market for both corporate and freelance developers who want to make profit out of their technical know-how. With the competition getting tougher by the day, and companies on a cost cutting mode, hiring or outsourcing application development services look like an easy and effective way out. But the question that always clouds this prospect is that how to find an independent freelance developer or outsourcing partner who can provide the best help within a fixed budget.

If you have some great new ideas of developing a user friendly iPad application which you … Read More