7 Search Engine Optimization Mistakes and Solutions

To many websites, webmasters discover that major sources of website traffic come from search engines. Therefore, they are

all keen on gaining top search engine placements through search engine optimization.

Based on our several years of SEO experience, we point out some common mistakes and shed some lights to correct it.

1. Cannot Get Indexed by Search Engines, Really?

A garment ERP software solution provider came to me and asked a question: “I have established a new website for 1 year, and found a SEO company to submit my website. However, my website can be found in search engines only when I type my domain name http://www.indigo8-solutions.com in search query box. The SEO company told me

my domain got banned. What can I do?”

Ah, I told them they have been fooled by that SEO company. If you type your domain name in search box and your website can be found, which means your website has not been banned. Interestingly, your SEO company’s domain name is no longer found in Google. Their domain got banned only.

To help them find out their real problems, I found the following in search engines:

a. When typing their domain name in search query box, their site will be displayed in search result. Instead of displaying

Title Tag in the search result, search engine displays their domain name only.

b. Only 1 page is being indexed.

What’s the problem then?

With a closer look to their coding, I found that at the top of their webpage, they heavily use Javascript to present their

heading, company name, visible content, and website menu. Actually, many search engines have difficulties in reading Javascript codes.

Solution?

Put those Javascript in external js files and leave the webpages with plain HTML codes. Search engines usually have problems in crawling Javascript. Since their whole site navigation menu is written in Javascript, they should build a sitemap using plain HTML so that search engines can read all of their pages.

One more tips: When you cannot get indexed by search engines, do not blindly believe someone saying that your website get

banned. You should firstly look at your website structure and see if your coding are clumsy and make search engines hard to

“read” your website.

The problem created by Javascript is not uncommon nowadays. Even a very big Asia

Market Research Firm also commits this error. They are now starting to rectify it.

2. Link Building

In many forums, some people are strongly opposed to link exchange and claim that it is a devil and it hurts your search

engine ranking and even get you banned.

I personally do not agree. Evidence shows that many top sites are doing link exchange and getting top rankings across all

major search engines. In addition, link exchange has been a long used way for traffic building by smaller websites. I do

not see why search engines will block people to promote websites using this simple and long used method.

Indeed, link exchange becomes …

How to Value a Domain Name OR How to Appraise a Domain Name

The worth, price or value of a domain name can scope anywhere from couple of dollars to millions of dollars. The real challenge is how to evaluate the actual price of a specific domain name or how to calculate the website worth. There are unexpected and sudden news all the time about some companies are paying thousands of dollars for a domain name which is highly relevant to their business and company name. The considerable deficiency on the argument of people that don’t think that domains play an important role on the success of websites lies on the supposition that web surfers will bookmark or subscribe to a given website right after visiting it.

There are couple of important things and true techniques for appraising a domain name, you should look at when trying to evaluate and it include:

  1. The length of the domain, the shorter the domain is, the more it will cost. Because when domain name is short, it is easy to spell, remember and descriptive or brand able. Your domain should not contain hyphens and numbers and for me it should be with.com extension.
  2. One, two or three word domain names are much valuable than the others (Now a days, it is impossible to find a three word domain name with.com or.net extension). So, domains with very few words value the most.
  3. Websites that have been around for a long time in the search engines rank better, and so this increases their value. However, most sites that have been around for a long time aren’t for sale, so convincing the owner might take even more money.
  4. If we collect information from the start (August 6, 1991, first website went online) then most commonly, oldest and popular domain name had 7 or 8 characters and 2 words. Now, approx. 85% domain names having.com extension. Remain percentage having .net, .org, .biz and specific extension related to country names. Three to seven percent contains number or dash with their domain names. So, for me.com extension worth more than others.
  5. If the domains names that are difficult to spell, have non-alphabetic characters, are extremely long, or difficult to type in are not going to be worth more as compared easy to spell and easy to type domain names. Moreover, if you have already purchased a domain name with the extension or top-level domain (TLD) like.com, .net, .org, etc. can’t be changed once you own the domain.

What we can do to improve domain’s value?

Domain names were discover to make it easier for people to access websites, so it’s important that your domain is easily understandable.

  1. Does the domain sound good?
  2. Will people know how to spell it after hearing it?
  3. Is it easy to remember?

Any confusion that your domain causes will negatively impact how much others are willing to shell out.

Now, the most important thing is, what we can do to improve the domain value is the same as what you do to improve your website’s value right …

Search Engine Optimization for Large Sites

Search Engine Optimization obviously is the task assigned to the marketing team, but while developing large sites for the organization, there are different teams that work to bring out the desired look-up of the website. The common problems that are faced for international marketing of the large sites using SEO are:

The team that develops the website does not work wholeheartedly with the marketing team, which has to achieve the goals of reaching to the global audience.

The audience for every country is different and often, marketing teams are different functioning for one particular country; and they in turn are unable to work in unison with the teams that are working for other countries.

The most complex and important one is the developing technologies used to make the website, and they differ greatly from one country to another. Marketing teams find it utterly difficult to handle different technologies within the same website.

Forging all the teams in one unit group is never easy and is almost impossible, and so, a comprehensive plan needs to be developed. You must make every team aware and well-versed in the requirements and standards that your marketing team needs to achieve for Search Engine Optimization. Let everybody do one’s own chunk, and then after the collection, you will need lesser amount of correction and editing!

Reaching a global audience

You need to address the specific needs for one particular region in order to generate leads for your products and services. It is obvious that searchers look for vendors that are local, so you need to develop websites in local language and liking! For this, reliance totally on international search engines won’t do, and you will also need to index and rank your website on local and regional search engines. You must understand the algorithm of these search engines comprehensively, and must be able to communicate it to your teams that are engaged in developing and marketing the site. Some points to look at are:

Developers must use the technologies that are country-specific, and the website must support the browsers used by a particular country.

The copywriters must incorporate the keywords, which have been determined to be the most-searched ones relating to your business. They should also try to add some local flavor in the language: hiring a native copywriter is another good option for this! Translating the text of your site from the parent language to the regional languages would not serve the purpose, as often the grammatical part of the translation is overlooked, and the meanings of the keywords are often changed. Pay proper attention to the keywords used by natives and then develop your content for those keywords in the regional language.

If possible, the URL or the domain name of the sites should not end with “.com”, every time. Search engines pay attention to the URLs that have specific endings for regional sites, and rank those sites higher.

It will be quite easier to achieve global ranking if your teams working on …

Incredible Benefits of Joomla Website Design

The existence of ecommerce websites is now becoming a challenging thing since the competitions in online business services are increasing day after day. For enduring the aggressive times, companies need to make a strong online business. The webpage must look elegant and attractive that forms the key factor in attracting the visitor strength towards the website. Also the functional aspects of a website are more important while thinking of its further establishment of business. Since websites are the effective link through which the customers get in touch with the business service. Today lots of advanced technologies are available that helps in website designing and development in a tailor manner. For making the development process really worth and incredible, joomla is the apt framework. Joomla is best concerned as an effective content management system that acquires unique importance in recent times. It is considered to be the most competitive tool especially for the designing of ecommerce, company, academic etc website categories. The joomla website development practices have lots of benefits and it provides extensive features for business owners, retailers, online merchants who are in real need for a content management system which offers affordable service options.

The remarkable advantages that the joomla website design includes are:

  • Effective content management system is the core benefit of joomla webpage designing. It allows the proper integration, processing as well as representation of data within the website.
  • Trusted customer service is possible through joomla designs. Since it provides an automated system, it is possible to answer the customer queries at right and real time.
  • SEO friendly webpage design is possible with the help of joomla designs and it in turn will provide desired results in website's higher ranking.
  • Vast upgrading and inexpensive maintenance options are available in joomla designs.
  • The extensions as well as module upgrades are available for free and it makes joomla web design the most trusted and economic one for any kind of business owners.
  • Another major benefit of the design is the easy editing. The content can be easily added, deleted and also can be edited without any time expense.
  • Flexible design options are readily available with joomla CMS. Attractive design options that provide multiplicity to designers are another critical feature of this CMS website option.

All these advantages exclusively focused on the unfailing acceptance of websites in search engines and thenby increasing the customer strength. Since the technology offers lots of options in making the site more acceptable, joomla website developers are making complete success in site designing. People with less technical knowledge can also make effective management with the websites designed on joomla platform. Joomla is considered to be the topmost CMS foundation with rich and effective features. It effectively defeats other kinds of content management systems like word press and become the designer's unique option. This unique design has user friendly administration and ensures the reliable management of the content. Also it offers constant growth in precise web development, so the entire designer group strongly recommends joomla website …

Christians and Computers

When the Internet first started to really get major synergy going many religious people claimed it was the coming of the Beast. Needless to say they were not the early adopters. Today almost every religious organization has a website and many even pay for key words. Paying up to $ 2.00 for Google "Key Words" for things words like; God, Church, Sunday Worship, etc.

It appears that those who condemned the Internet early on, as a sign of the beast and the temporary demise of the Earth through their belief in revelation in the literal sense have made a complete 180. Today, one of the largest sectors on the Internet is that of religious websites. Why are we always getting in the way of our species' forward progress? Religious groups should have embroidered the Internet for its communication value. Instead they bought it like the plague. Each time a new technology or concept comes of age, we find our civilization is caught in a time warp. Even the Catholic Church said it would probably keep things the same, even if it meant the Church became smaller or had to consolidate.

We currently are divided over right to life abortion issues, stem cells and Major Religions and in all this sound and fury is there really any room for the Next Thing? And when the Next Big Thing happens will we embrace it or will we use it as fuel for the fire to further partition us? Are we stifling innovation, real discoveries which might improve our quality of life and standard of living? Are we doing this to help organized religion maintain its grip until it can catch up or get on board with the rest of us? Why do we do that, think on this for me. …

SEO Tools Everyone Should Be Using

In the game of search engine optimization, there are winners and losers. The difference between them is their rankings. Planning your strategy is one factor; monitoring your success on search engines is another. In 2018, the game has changed yet again.

Some entrepreneurs choose to consult a digital marketing firm for their SEO strategies. However if you're prepping yourself to see how well your site is doing on search engines, you can familiarize yourself with the best tools for SEO.

Mind you, some tools are paid and some are free. Nonetheless, these tools are the best of the best and up-to-date, so it's most likely worth investing in.

Searchmetrics

Searchmetrics provides analytics for SEO, backlinks, and social media. They have a set of collected data per website, giving you insights and trends in backlinks, SEO visibility, and the like.

They also provide a weekly ranking for keywords, which is good for measuring which keywords your website should rank for. Searchmetrics gives insights on overall search trends.

Google Webmaster Tools

Google Webmaster Tools is a free toolset that helps you understand what's happening on your website. It also explains the essentials of Google search, and helps you comprehend the way Google sees your site.

One of its features allows you to browse an article the way Google perceives it. This allows you to step up your SEO game especially if your campaign is doing poorly. The data you collect from this feature can help you adjust the webpage for better results.

SEMrush

SEMrush is a free tool for keyword research. The website offers many toolkits including an SEO toolkit. One of its top features allows you to plug in different web pages to see how they're ranking for which keywords, how that page ranks for a certain keyword, particular keywords' monthly search volume, and the like.

Additionally, SEMrush also lets you research appropriate keywords, compare your page's performance to your competitors', analyze backlinks from other websites to yours, and play on similar on-page SEO opportunities.

UpCity SEO Report Card

This tool allows you to analyze how your website ranks against your opponents. Like an actual report card, SEO Report Card gives you an assessment of your rank, link building, on-site analysis (how well you fused your keywords throughout your site), website accessibility (your site's load time and ease of accessibility for crawlers) , trust metrics, and current indexing (the number of your site pages that have been indexed).

This tool is free, and all you have to provide is some contact information like your name, email address, phone number, and website.

Seobility

Seobility shows you how well or badly your website's SEO optimization is performing. They have various features like SEO check (checking your website and giving you tips for better SEO), keyword check (showing you how your page is optimized for your keywords), SEO compare (comparing your page and another for the same keyword), and ranking check (checking your page's rank for any keyword).

Seobility has automated website crawling that …

Seven Things That Could Make Your Gadgets Obsolete

Thinking about buying a new TV, Blu-ray player, or even laptop? Well maybe you should think again because we saw some technologies at CES 2010 that could make a gadget you buy today obsolete very soon.

HDMI 1.4

HDMI is the standard for moving digital media like surround sound audio and high definition video from a source like a Blu-ray player, game console or receiver to your TV or other device. The current standard is HDMI 1.3 with variations like 1.3a, b, and so on. HDMI 1.4 is the latest standard that not only adds support for 3DTV but adds an Ethernet channel that allows the cable to be used to transfer networking data at speeds up to 100Mb/sec for things like IPTV and DLNA (see below). The good news is that high speed HDMI 1.3 cables (the expensive ones) will support HDMI 1.4 features except for the Ethernet channel the bad news is you’ll need a new device for the old cable to work with.

USB 3.0

They would prefer you call it SuperSpeed USB but whatever you call it, it’s much faster than the older USB 2.0. USB 3.0 or SuperSpeed boasts a speed improvement of around 10X over USB 2.0 with transfers up to 300 or 400 megabytes per second. SuperSpeed has been slow to be adopted. Intel, who is promoting a competing technology based on optical cables called Light Peak, has said it won’t support SuperSpeed for another year. In fact, some people think Light Peak which claims 10 gigabit per second transfers might even replace USB especially if vendors like Apple adopt it. Meanwhile, Microsoft is in the process of creating SuperSpeed drivers for Windows 7. The good news is USB 3.0 is picking up speed (haha). We saw SuperSpeed external drives, adaptors, and even a laptop at CES 2010.

3DTV

If you are planning on buying a high end HDTV this year, you may want to consider waiting for a 3D-capable version. A 3D LCD TV (or Plasma) will have a fast refresh rate of at least 120Hz (240Hz is better), circuitry to decode the various 3D broadcast formats, a 3D glasses interface (if it uses active shutter glasses which it most likely will), and HDMI 1.4 ports. We should see more sets appearing on the market in the second half of 2010.

DLNA

The Digital Living Network Alliance has been around since 2004. It now claims to be used in more than 5,500 devices. DLNA has been something of a sleeper for the last few years but at this year’s CES 2010 we kept hearing it mentioned in places like the Samsung booth where they were showing their vision of a “connected” house. We predict you will start seeing it featured more prominently in TVs, mobile phones, laptops, printers, and more. We understand that the DLNA standard might be enhanced to include support for MPEG-4 AVC and Bluetooth in the near future. We advise you to keep an eye on this standard and …

Getting a Professional Looking Ecommerce Website Design

There is no denying the fact that it is difficult to bring people to your ecommerce website. But, it is even difficult to make them shop for few items. Sometimes many ecommerce companies see a decline in their sales, but know nothing about the reasons. If that’s a case with you, it is important to have a look at your website design.

As mentioned, you can not compel people to shop from your website. All you can do is prepare professional looking website. People who see a fall in their sales often operate their business through an unprofessional and incorrectly designed website. Though they get some customers in the beginning, but the website soon starts losing its charm.

It means your website can throw you out of business. So, the need to have a professional looking ecommerce website design is important. To get it, you just have to find a professional ecommerce website designing company. The best thing about a professional company is that they use everything in a systematic way. They know everything about creating a professional ecommerce website. Whether you sell a large variety of product or deal in one type of product, these professional companies help you get a great website.

A professional company always follows a professional design pattern. For instance, you can find them doing the following.

o They make sure your log is used in the right way on the first page of your website.

o They also make sure your postal address along with your email is set in the right way on the first page of your website. They also place webmaster address in the most effective way.

o The also adopt specific tactics to place several links to other pages of your website. They sometimes add description to these links so you may find the type of information you want.

o For ecommerce website, it is important to use special offers from time to time. A link to this special offer page is important, and that’s when professional design company uses its experience to set everything in apple pie order.

o In case of a large ecommerce site, a professional company adds a search facility on the website for people to find products with ease.

These are few of the things that professional companies do in the right way. Although many upcoming designers try to copy these tactics used by professional design companies, but they can not produce a result like professionals. It is due to the experience these design companies has under their belt.

So, getting a professional looking website is possible only when you use the services of a professional design company. These companies know how to make a website look professional, and that’s why you should always look for such professional and experienced companies.…

Internet Based Business – How to Make Real Money in Internet Based Business

Home based business opportunities are the best options for people who wish to do small-scale business. Many people have recognized the potential of home based businesses and are learning a decent salary.

However, the pathway to success is completely not dependent on hard work round the clock, but through extensive knowledge and unique creativity. Thus, always follow the guidelines provided by a successful person, who has mastered his or her skills through acute knowledge of strategies in Internet based home business.

The internet has traditionally been a strong tool on a global basis to increase the importance of MLM business. Moreover, the internet has also enhanced marketing strategies on a global platform. With the help of the internet, you can sell products or services across the world.

You may consider any of the below mentioned Internet based home business ideas

1. You need to perform an in-depth research before getting into any kind of Internet based home business. In this regard, if you intend to write articles or get into transcription jobs, then refer to authentic sites to get the best of the data. Research is extremely helpful, as there are numerous counterfeit sites luring visitors. However, do not waster your time in running after such sites.

2. Next, at present, numerous companies deal in data entry work, which is a good way to earn money through Internet. Again, you need to check for the authenticity of the company and whether the company pays on time or not.

3. Any individual, having basic skills of the Internet, can create a personal web site, which he or she can use for selling products or services. Moreover, the web site has to be attractive and informative enough to grab the attention of visitors. In addition, the site needs to have the quality of engendering attention and building trust amongst visitors.

4. Another excellent tool for Internet based home business is blogging. Initially, blogging was started with the idea of ​​changing one's views and ideas. However, you may further use blogs for effective marketing also. In addition, assure of using genuine sites on the blog, so that the blogs are easily noticeable to people.

Therefore, to be successful in Internet based home business, it is very important to avoid getting demoralized at the first attempt, instead use failure as a stepping-stone towards success. By following the above advices, you may surely see your Internet based home business doing extremely well. …

How Can Internet Marketing Courses Help

You are a successful business person who uses the internet as the main marketing tool for the business. But you see that your business is steadily losing ground against the competition and this would result in losses on your end. This can be addressed by enrolling in an internet marketing course and its benefits are as follows.

1) Critical Analysis

The course would help in providing you with the knowledge to make critical analysis of existing conditions for the economic climate and your business in particular. The course would provide you the ability to read current market conditions and find out what cause these particular phenomena. In essence, the course would widen your scope and ability as a business person in the internet world.

2) New Ideas and Techniques

The distillation of current techniques, and its critique would help create new ideas and techniques for use in the business. The adaptability of this new knowledge to current market conditions would provide you the business person the upper hand against older hence obsolete knowledge. In this digital age, change occurs in milliseconds and riding that crest of knowledge would only make things work better for your business.

3) Business Improvement

Armed with cutting edge knowledge and processes, the next step is realigning the business to adopt the new information to make improvements in the business. This is the ultimate consequence of internet marketing course enrollment and thus creates more business and profits for your own business. With the knowledge comes improvement in business processes and create a better niche as a business.…