There are literally thousands of tools that are available on the market to help you choose keywords to optimize your Web Pages, but one of the most underutilized tools that you should be using is your web logs. Your web log is the key to telling you who and how people are finding your website. It will also tell you if there are new trends in which people are actually finding your website by keywords or phrases that you may not needarily have optimized for.
All internet marketing and search engine experts will tell you that if you are not in the top 5 records of any search engine results then you are simply not going to get any traffic. This has a certain element of truth to it but is not totally correct. In fact we have had a couple of WebPages recently that were not optimized for any … Read More