Design Your Website to Maximize Sales

One of the most important resources that can be provided by an IT services unit in any company is web design. It goes without saying that if your company has a presence on the web and it is not used to its fullest potential, then you are missing out on huge volumes of business. As you are probably aware, the Internet abounds with hundreds of millions of websites and, depending on your business, there is an increasing number of competitors entering your market every day around the world. But you might be surprised to discover that many websites fail to capitalise on their potential by not adhering to principles of good design and visitor usability.

It’s easy to draw a parallel with a physical store in that if you don’t display your goods properly and have a welcoming entrance, you are unlikely to attract even the most casual passerby. It … Read More