Improved Search Engine Placement – Understanding the 3 Principal Stages of SEO

When you want to get improved search engine placement you will need to use Search Engine Optimization (SEO) techniques. SEO is a many-faceted science / art. Sometimes its parts get mixed up and this gets people confused about what SEO really is, what it consist of. Perhaps some clarification would be in order.

There are three distinct phases or parts of SEO. For convenience of reference here let's call them Strategy, Tactics and Close Combat.

Strategy is the long-seeing overview. You search keywords (KWs) looking for those with many searches being made, but not too many search results showing up in the Search Engine Results Pages (SERPs). So you analyze the number of searches, the number of pages that come up when you search on the KW phrase.

You also look at the number of exact match searches, by searching on the KW in quotes "KW", which narrows down the … Read More

Internet – A Boon Or a Curse?

Internet has entered lives of millions of people and effectively transforming their complex tasks into simpler ones. Earlier doing research involves several tiring library trips. But, with the advent of internet it seems like a cool breeze. Similarly, before the arrival of internet communicating your distant living loved ones was a tedious as well as expensive task. But, emails have made things easier and affordable at the same time.

In earlier times, military intelligence used to hold the services of internet. But now one can easily explore the entire cyberspace with computer attached with modem and a telephone connection. Internet has made the world a smaller place to live. Moreover, those who are successful during this internet boom have also made quite good money.

Internet is undoubtedly offering a whole lot of advantages but there are negatives too. Personal communication is being affected the most. Another serious issue which is … Read More