If you have been following my Online Marketing with SEO work, and have had your share of late nights trying to understand SEO then you will know that Online Marketing and SEO is not as easy as is sometimes suggested. But you will also know if you started without Keyword Placement, that you have wasted valuable months and even years. Not to mention all the costs like Blog and Email List Hosting, and it’s all because of simple misdirection an incorrect Keyword Placement.
Keyword Placement is the one single most important factor which determines your rate of growth, next to compelling content. Absolutely everything you do online from Blog SEO, Blog Posts, Comments, Forum Discussions, Publishing, Solo Ads and the rest of the never ending methods of attracting visitors is based on Keyword Placement. And as I have recently discovered, the correct Keyword Placement can have your Blog, Video, Articles … Read More
There are web sites out there have really bad design. As the old adage goes, too much of a good thing can do you harm. According to usage stats at internetworldstats.com, close to 240,000 Americans surfed the web at the end of December of '07.
What this means for anyone owning a website is that the potential for reaching a wider audience is easier than it's ever been before. One caveat: It's also easier than ever for businesses to compete for that same audience. The obvious point? .. That you can not afford to loose a visitors' interest in your site.
Do not confuse your audience.
If your site is about selling dvd's then sell dvd's. People come to your site because they are looking for something specific. They want answers, and they are impatient. Be clear from the very first sentence, what it is that you're selling. Decide in … Read More
If you've ever thought about hiring a professional search engine optimization (SEO) consultant or read about SEO as a subject then you may have seen the term "black hat" mentioned. Let's take a closer look at what black hat SEO really means.
To begin with, we'll revisit what is meant by the term search engine optimization (SEO). SEO referers to methods that improve search engine rankings for a particular website. Techniques can vary but will often involve making the most of the website by ensuring that its content and structure appeal to search engines, as well as visitors.
There are various schools of thought on how best to carry out such optimization. As far as the major search engines are concerned, there are ethical methods of improving search engine rankings and unethical methods.
Within the professional search engine community, ethical techniques are known as "white hat", while techniques that are … Read More
Modern night vision equipment is state of the art for infantry and Special Forces. After the most recent assault on the International Terrorists and insurgents in Falluja, Iraq the United States Military and the US Trained Iraqi Security Forces put to good use the methods of Urban Combat. Much of the specialized equipment such as the night vision equipment was put to good use in the door-to-door search and destroy mission to round up the bad guys. Navy Seals, Swat Teams, Special Forces all deploy such modern night vision equipment which is used in conjunction with long range binoculars, these units can see thousands of yards in the pitch black of night, they work so well in fact that they are quite addicting . War fighters have been known to keep them on even while in close quarters where lighting is sufficient without them.
We see the new GPS Night … Read More
If you are an entrepreneur, then it is very important to understand the trends & challenges of the business market in today’s competitive world. As a startup, you must have to compete with the industry giants in your business.
Online business is now overlapping the traditional way of business. Hence, it is very important to create a strong online presence for your business. No wonder you had to deal with those industry giants too.
The primary requirement for creating an online presence for your business is “A Website”. A website, that helps to establish a brand. A website, that helps to grow your online presence. A website, that helps to build trust in the market & brings you business.
In order to have such a website, you need to focus on two things.
There are two options to build a website. Either you hire a freelance web … Read More
Find your Keywords!
Keywords – the words that people will use to find your website. Choosing the right keyword and being consistent with it is vital to your websites success in the search engines.
There are many tools on the market to help you make the right keyword decision. Tools such as Wordtracker will highlight keyword opportunities. We are looking for popular keywords in terms of expected traffic delivery but have a low competition score from other competing sites. This score can be called KEI.
KEI or Keyword Effectiveness Index is a measure of performance. KEI is a ratio of business against competitiveness. The lower the KEI number the harder to get results in the search engine results pages.
As a general rule avoid any keyword with a KEI of under 0.1 as this will be very difficult to target and you could be wasting your efforts.
Go for longer, … Read More
So you've got a slick looking website. Is it working? Is it bringing in business?
If you answered "no" or "do not know" to these questions then this article is for you. You've probably spent considerable money and / or time developing your site so you owe it to your business to make it work for you.
Here are six steps to help you get a handle on how your site is performing:
- To find out if your site is generating leads:
- ask everyone who calls for a quote where they heard about you
- where possible use a unique "web only" number so you can trace where leads come from
- keep a tally of email enquiries that come from the web
- have a web only email so you can track them
If you do not know what percentage of leads come from the web then you do not know how
… Read More
Yes! Starting an Internet business online is not a walk in the park. I learned it the hard way. There is a lot of hype about how much money you can make online, and yes – 100% possible, but you need to have the correct mindset for it. It all start with the right mindset.
Beside the correct mindset, the next thing you need to do is learn how to create a website . You need a website that is created by you and no one else. You want to be able to control your website and keep updating it. There is a start in an online business but no end. If your website remains looking the same, your visitors will not keep coming back!
Then there is a product . You need a product to give away and one that you can sell. To giveaway a product (ebook) you … Read More
Technological advances have made it possible for housewives, retirees, and even handicapped individuals to make dollars in the comforts of their own homes. Why would you work a 9 to 5 job when there are countless opportunities to earn as much from home online?
The rate of people seeking computer home business opportunities is gradually increasing simply because of the huge benefits you can get from working from home. A few benefits of working from home are as follows:
First of all, you do not have to go through the gruesome ordinal of being forced by the startling sound of your alarm clock to get up early in the morning to prepare for work, and either commute or traverse the roads in your vehicle that you need to spend hard earned money for gas to get it moving both back and forth so you can make dollars to spend for … Read More
Many internet marketers keep hearing more and more slowly, that they need to add value to their websites in order for the sites to rank well in search engines, and to get higher paying click amounts on ads they have running on the sites. But how exactly do you add value to a website? Well there are actually many ways to do it, and here we'll look at just a few.
1. Useful content. Most marketers already know this, but the more useful your content is, the more valuable it is deemed to be by both search engines and visitors alike. Having useful content is not always the same as having unique content though – it just needs to be really good in some way.
2. Unique content. Yep we've all heard it many times: Unique content is best. And while this is usually true, it's not necessarily always true. … Read More