What Is Internet Marketing?

What Is Internet Marketing Basics

Many may ask, "what is internet marketing?" Internet marketing resemblances traditional marketing in various methods yet it could be vastly different in others. A traditional advertising and marketing training or knowledge does not guarantee you success, however, many of the ideas you've developed can be helpful. Internet marketing is connecting with various people on the Internet through multiple forms of online interactions.

Some of the most used forms of marketing are:

  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Forums

Article Marketing Quality -VS- Quantity

If you are going to use blogging to grow your business's internet visibility, develop a balance in the quantity and quality of your postings. You want to keep your followers interested and provide relevant information, but you also do not want to spam anyone by publishing updates several times a day on similar topics becoming redundant.

Utilize "before" and "after" scenarios when showcase items that are required to transform something either about the customer or concern something that the client currently has. This may give your readers a clearer idea of ​​just what may potentially occur for them if they decide to purchase your product.

If you are introducing a new product to your consumers, make your customers feel as if they are the reason you are providing it. The closer consumers feel to you and your company in terms of involvement, the more likely they are, not to just spend their money with you, but also spread the word regarding how excellent your business is.

If you are introducing your service on the web, consider writing a review or a news release. You could compose articles relating to the field of your knowledge. The more relevant posts you write, the more you will certainly improve on your own as the expert in your area. Individuals will view you as the expert and will be more willing to join you in your company.

Implementation Of Images

Any advertisements you are posting on your web site, should appear to be integrated into the website in a normal, non intrusive method. If people see your advertisements and think that they are a natural part of your business, they will be much more likely to click on them. This is exactly what you want to have happened.

Images also work effectively to showcase your product compared to just words, so be sure to use images when possible. As the old saying goes, "images speak a thousand words".

Motivation Through Incentives

Motivate people to buy additional items by providing them an incentive if they spend a certain amount of money. You can do something such as:

  • supply free of charge shipping
  • a free item
  • or a particular price reduction

Encourage individuals to return to your web site by enabling them to spend the amount of money over a particular time.

The Impact Of Video Marketing

Video marketing is becoming a must with internet marketing. If you are camera shy and do not want to be in front of …

Web Application Development

In computing, a web application is a client-server computer program in which the client (including the user interface and client-side logic) runs in a web browser. Common web apps include webmail, online retail sales, online auctions, instant messaging services and many other functions. The general distinction between a dynamic web page of any kind and a web application is unclear. Web sites most likely to be referred to as web applications are those which have similar functionality to a desktop software application, or to a mobile app. Single page application are more application- like because they reject the more typical web paradigm of moving between distinct pages with different URLs.

Technologies

There are two main categories of coding, scripting and programming for creating Web Applications:

I. Client Side Scripting / Coding – Client Side Scripting is the type of code that is executed or interpreted by browsers.

Client Side Scripting is generally viewable by any visitor to a site (from the view menu click on “View Source” to view the source code).

Below are some common Client Side Scripting technologies:

1) HTML (Hypertext Markup Language)

2) CSS (Cascading Style Sheets)

3) JavaScript

4) Ajax (Asynchronous JavaScript and XML)

5) jQuery (JavaScript Framework Library – commonly used in Ajax development)

6) Moo Tools (JavaScript Framework Library – commonly used in Ajax

7) Dojo Tool-kit (JavaScript Framework Library – commonly used in Ajax development)

II. Server Side Scripting / Coding – Server Side Scripting is the type of code that is executed or interpreted by the web server.

Server Side Scripting is not viewable or accessible by any visitor or general public.

Below are the common Server Side Scripting technologies:

1) PHP (very common Server – Linux / Unix based Open

Source – free redistribution, usually combines with MySQL database)

2) Zend Framework (PHP’s Object Oriented Web Application Framework) ASP (Microsoft Web Server (IIS) Scripting language)

3) ASP.NET (Microsoft’s Web Application Framework – successor of ASP) Ruby on Rails (Ruby programming’s Web Application Framework – free redistribution)

4) Perl

5) Python

Advantages of web application development:

1) Web apps are developed with programming languages such as HTML and CSS, which are well known among IT professionals.

2) These apps run on the device’s own web browser through a simple URL.

3) They may also open websites. This means that they don’t require to be updated in the way common apps do. In this sense, it’s the website to which the application is linked that will be updated.

4) On the other hand, a web app’s development time is lower. Hence its lower price.

Disadvantages of web application development:

1) An Internet connection will be an absolute must to run it. Otherwise, you will not be able to browse the website and the web app will be of no use to you.

2) It will also lose visibility as it will not be on display in the stores.

3) In addition, there will be some access restrictions as to certain hardware features of …

Top 3 Things You Must Know Before Creating Your Own Website

You can create your own website within hours but not knowing how to do it correctly will kill your website business instantly. The main reason you create your own website is to try to generate some passive income through displaying ads in your website or through marketing products. Here are some tips that you can take along before creating your own website.

1. Choosing a domain name

A domain name is your website address.

You will not be surprised if you can buy some weird domain for just USD 1.99.

Anyone can come up with a domain name. However, did you know that Google search engine searches based on your content and your domain name?

In order to make your newly created website to be found easily, your domain name must be associated with the content of your website.

One powerful tool that I Highly recommend you to use is the Google Keyword Tool which can be used to search for the top keywords used by Google users.

Google Keyword Tool can also be used to choose the right keywords used in the content of your website.

2. Choosing a web hosting server

In order to keep your website up in the internet, you need a web hosting server.

Basically, a web hosting server works the same way as your hard disk. It allows internet users to browse the web hosting server's hard disk for websites that is store inside the hard disk.

There are a lot of web hosting server providers which offer quite attractive packages. Some providers even offer discount coupon for new subscribers.

Among the important criteria of choosing your web hosting server provider is the server up time.

This is such that provider's hard disk is always accessible by internet users. If the provider's server is down for an hour, expect your website to be inaccessible for an hour as well.

The web hosting server provider must also provide simple single click installation of various website building software.

3. Choosing the correct website building software

There is a lot of website building software which is available in the market ranging from free to USD 399.

Nowadays, there is even a website building software that does not require you to use any HTML codes.

You just need to know how to use Microsoft Word. The software that I'm talking about is WordPress.

Most web hosting server providers offers a one click installation for WordPress.

It is so simple that you can have your website build within minutes.

The best part of using WordPress is that you can get high quality website templates for free. …

Getting Started With User Experience Crafting for Websites

Okay, this is a tough topic, because it involves really hard problems and really easy problems, however I'm not here to tell you how tough it is, I'm here to give you an easy introduction to crafting user experiences.

So, first off, what do we mean by crafting user experiences? Put simply it's what users remember when they visit or use your site. It could be 'man, that site was the coolest' or 'oh, this is so buggy'.

Now, the first order of business is figuring out what you want your users to feel?

Do you want them to leave your site feeling happy? Excited? Efficient? Smart?

Second thing, who are your users? Give an age-span together with professional background. Do you know anyone like that? Excellent, go ask them when it where the last time they felt what you want your website to make them feel.

I assume that you already have a site, now take a look at that. No, really, exit this page, look at yours and return to this. Now.

First order of business, grab all the low hanging fruit. Read through all the popular material that's older than a week and look for obvious spelling-mistakes and sentences that sound strange. Remember, text is the gold standard for communication on the internet at the moment (video is quickly gaining ground though). Also check to see if your articles are up to date, it's usually better to cut than keep something that's stale.

Check to see if its easy to read and pay especial attention to contrast and fonts. Also try to increase the text-size and Google translate it to another language. If it's readable after that you have avoided the worst hurdles.

Also check to see that both images and links have alt-texts (texts that show up when you hover your mouse over them, among other things). Try to keep this text descriptive since it will be read by people with sight-disabilities and when your images stops working.

Last thing to look for is to consider button-sizes and the like. Beginning computer learners tend to use the mouse a lot and buttons and menu's should be an OK size for them.

Now, return to your friends words on what makes them feel what you want them to feel and try to incorporate that into the page. This is where it gets very, very complicated very quickly, but remember, as long as the site is clear, informative and generally works, then you can not go to wrong. …

Teaching With Technology

Teaching with technology helps to expand student learning by assistant instructional objectives. However, it can be thought-provoking to select the best technology tools while not losing sight of the goal for student learning. An expert can find creative and constructive ways to integrate technology into our class.

What do we mean by technology?

The term technology refers to the development of the techniques and tools we use to solve problems or achieve goals. Technology can encompass all kinds of tools from low-tech pencils, paper, a chalkboard to the use of presentation software, or high-tech tablets, online collaboration and conference tools and more. the newest technologies allow us to try things in physical and virtual classrooms that were not possible before.

How can technology help students?

Technology can help a student through the following ways:

1. Online collaboration tools: Technology has helped the students & instructors to share document online, editing of the document in real time and project them on a screen. This gives the students a collaborative platform in which to brainstorm ideas and document their work using text and pictures.

2. Presentation software: This enables the instructor to embed high-resolution photographs, diagrams, videos and sound files to augment the text and verbal lecture content.

3. Tablet: Here, tablets can be linked to computers, projectors, and cloud so that students and instructors can communicate through text, drawings, and diagrams.

4. Course management tools: This allows instructors to organize all the resources students’ needs for the class. the syllabus, assignments, readings, online quizzes.

5. Smartphone: These are a quick and easy way to survey students during class. It is a great instant polling which can quickly access students understanding and help instructors to adjust pace and content

6. Lecture capture tools: The lecture capture tools allow instructors to record lectures directly from their computer without elaborate or additional classroom equipment. The record lectures at their own pace.

Advantages of technology integration in the education sphere?

The teaching strategies based on educational technology can be described as ethical that facilitates the students learning and boost their capacity, productivity, and performance. technology integration inspires positive changes in teaching methods on an international level. The following list of benefit will help in resolving a final conclusion:

1. Technology makes teaching easy: technology has power. It helps in the use of projectors and computer presentations to deliver any type of lesson or instruction and improve the level of comprehension within the class rather than giving theoretical explanations that students cannot understand.

2. It facilitates student progress: technology has made teachers rely on platforms and tools that enable you to keep track of individual achievements.

3. Education technology is good for the environment: if all schools have dedicated to being using digital textbooks, can you imagine the amount of paper and number of trees that will be saved. students can be instructed to take an online test and submit their papers and homework through email. They can be also encouraged to use readers to read …

Internet Marketing – The Basic Step of SEO in "Off Page Optimization"

SEO or Search Engine Optimization it the most important thing in Internet Marketing. It is the way of website optimization, sometimes how to be search engine friendly, so our site can appear on the first page of search results on the search engines, and so we can get free traffic from search engines.

SEO has 2 important phases:

  1. Optimization on the site itself (On-page Optimization)
  2. Optimization beyond the site (Off-page Optimization)

This time I will describe what is "off-page optimization".

What is Off-Page Optimization?

In a simple word Off-Page Optimization is the activities we do on our site with the goal of creating robots that search engines rate sites our site is famous among other sites. This is also known as "Link Popularity"

How famous our site among the other sites (with a particular target keyword) will be a consideration in determining search engine positioning of our site in search engine result.

Based on the experience of internet marketers who have been successful, Off-Page Optimization is very important now, even that says Off-Page Optimization is much more important than the On-Page Optimization. But I think both of them are important to get a high ranking on search engines.

The main components of the Of-Page Optimization, or to determine how famous our site is through the quality back links. So if you want the robot is considered as a famous site we need to have a lot of quality back links.

Back Link have 2 types:

1. One direction or One Way Back Link, where other site link to our site, but our site does not link back to the site. This is usually our sites have information that is considered interesting and he recommended to the visitor of their site.

2. Two-way (mutual link). Also known as "Link Exchange" or exchange links. Note that One Way Back Link has a wine better on search engine than two-way link.

Which link back is good for the Off-Page Optimization?

Many webmasters make the mistake and has wrong mind with Back Link. They tried to find link partners as much as possible without examining the positions, topic and status of the site which will be invited to become their Link-Partner.

To avoid this the following steps are necessary to find a quality Back Link:

1. When searching for potential link partners, select the same site, or at least close to the topic or topics related to our site.

2. Search site potential link partners with high-rank page.

3. When we do Link Exchange see where they will put the link. Usually they have a special page for Link Partner, see the page rank of the special page, either they have a high page rank or not. This is very important.

Note: Page Rank of each page of your site in one domain can be different. Although the main page has a high Page Rank, the other Page Rank can be lower or even zero. Or the Page Rank of the main page is …

6 Steps To Starting Your Own Internet Business In 2018

The best time for starting your own internet business was about 5 years ago. The next best time is now. The estimated total for online retail sales in 2018 is looking to be more than $2,500 trillion! (yes, you read that right, trillion!)

So how can you get started online if you don’t have any products to sell and have never run a business before? Here the 6 keys steps to starting your own internet business in 2018.

1. Decide On Your Market

As with any business, online or offline, you can’t sell everything to everybody. It’s important that you’re very clear on what you want to sell and who you want to sell it to. Strive on getting to know what your audience wants from you and thinks about all the time, and you will have fewer financial problems.

2. Pick A Solid Business Model

What if you don’t have any products or services of your own? You can sell products and services that have been created by other businesses. This business model is called affiliate marketing and is probably the easiest business to start up online. You promote services or products produced by somebody else and when a sale is made, you get paid a commission.

3. Build Your Website

You’re going need a website. But don’t panic. Getting a website online isn’t as complicated as you may think. There are many website building platforms available that make the whole procedure very straightforward, or you can hire somebody to build the website for you.

4. Get People To Your Website

There are numerous websites online, and you need to attract potential customers to visit your website. There are two main techniques you can use to generate website traffic. You can use free website traffic strategies or paid website traffic strategies. Both have their benefits and drawbacks and it’s always best to use a combination of both.

5. Create A List Of Customers

It’s very unlikely that your website visitors will want to buy from you on their first visit to your website. But if you can get them to leave their email address, you can stay in contact with them via email. Your emails can keep them up to date about your business and motivate them to buy from you.

6. Create A Sales Funnel

A sales funnel is a process that moves an interested prospect to a buying customer. Typically, a prospect needs to see 5 to 7 messages from you before they are prepared to buy. Email is the ideal way to deliver these messages and your sales funnel can be automated with email marketing software.…

Keyword Rich Articles Drive More Traffic to Your Websites

Almost about everyone with a splattering knowledge of English and some free time on their hands is getting into freelance content writing nowdays. It seems to be easiest job in the world. You have to open several websites, get the information you want, rearrange their words and sequence, pop in the keyword about a dozen times, fit the word count and hey presto! You have your article for the web.

Is it really that easy but to make an article? Well, if it were, then people all around would have been giving up their day jobs and writing articles for the internet. The fact of the matter is, although it is possible easy to write an article for the Internet, it is not that easy to get the desired results.

Let us see why the content writing market has increased so much today. This increase is in direct commensuration with the proliferation of the internet in our everyday lives. Today, everything from soaps to cruises is being sold online. Every company worth its salt has a website and an online shopping facility. However, companies need to draw the attention of internet shoppers to their sites. Only then will they be able to make sales through their sites.

Think about it. When you need to buy something online, what do you do? Most likely, you go to a search engine like Google, Yahoo, Ask or Altavista and type in the item you are searching for. You might be seeking a debt consolidator. So you would type 'debt consolidation' in the seek bar. You will then get several search results. If you look closely, all these search results will point at articles with the keyword 'debt consolidation' in them. When you click on them, you will be guided to that article. On the same page there would be a link to buy the services of the debt consolidator. Now if you like the article, chances are that you would go ahead with the consolidating service.

Here's the catch! You have the article on the website, but it must be good enough to make the person decide about buying your product. Or else, the article would be in vain. The visitor would just go back and select another search result. Here, it is very important to bear in mind that your article, apart from giving the information it is relating to, must also be like a subtle advertisement for the product. It is necessary to know the purpose for which you are writing the article. Is the website trying to sell something? If yes, then the article must have enough drawings to make the visitor click on the 'buy' button.

If your article intends to be an advertisement for the product, then should not it like like one? Your article should certainly have dolops of attitude. Now what does that mean? Let us clarify.

Writing articles is not just pinching stuff from elsewhere and rehashing it into a new look. When you set …

Bitcoin: What Is It, and Is It Right for Your Business?

OK, so what’s Bitcoin?

It’s not an actual coin, it’s “cryptocurrency,” a digital form of payment that is produced (“mined”) by lots of people worldwide. It allows peer-to-peer transactions instantly, worldwide, for free or at very low cost.

Bitcoin was invented after decades of research into cryptography by software developer, Satoshi Nakamoto (believed to be a pseudonym), who designed the algorithm and introduced it in 2009. His true identity remains a mystery.

This currency is not backed by a tangible commodity (such as gold or silver); bitcoins are traded online which makes them a commodity in themselves.

Bitcoin is an open-source product, accessible by anyone who is a user. All you need is an email address, Internet access, and money to get started.

Where does it come from?

Bitcoin is mined on a distributed computer network of users running specialized software; the network solves certain mathematical proofs, and searches for a particular data sequence (“block”) that produces a particular pattern when the BTC algorithm is applied to it. A match produces a bitcoin. It’s complex and time- and energy-consuming.

Only 21 million bitcoins are ever to be mined (about 11 million are currently in circulation). The math problems the network computers solve get progressively more difficult to keep the mining operations and supply in check.

This network also validates all the transactions through cryptography.

How does Bitcoin work?

Internet users transfer digital assets (bits) to each other on a network. There is no online bank; rather, Bitcoin has been described as an Internet-wide distributed ledger. Users buy Bitcoin with cash or by selling a product or service for Bitcoin. Bitcoin wallets store and use this digital currency. Users may sell out of this virtual ledger by trading their Bitcoin to someone else who wants in. Anyone can do this, anywhere in the world.

There are smartphone apps for conducting mobile Bitcoin transactions and Bitcoin exchanges are populating the Internet.

How is Bitcoin valued?

Bitcoin is not held or controlled by a financial institution; it is completely decentralized. Unlike real-world money it cannot be devalued by governments or banks.

Instead, Bitcoin’s value lies simply in its acceptance between users as a form of payment and because its supply is finite. Its global currency values fluctuate according to supply and demand and market speculation; as more people create wallets and hold and spend bitcoins, and more businesses accept it, Bitcoin’s value will rise. Banks are now trying to value Bitcoin and some investment websites predict the price of a bitcoin will be several thousand dollars in 2014.

What are its benefits?

There are benefits to consumers and merchants that want to use this payment option.

1. Fast transactions – Bitcoin is transferred instantly over the Internet.

2. No fees/low fees — Unlike credit cards, Bitcoin can be used for free or very low fees. Without the centralized institution as middle man, there are no authorizations (and fees) required. This improves profit margins sales.

3. Eliminates fraud risk -Only the Bitcoin owner can …

Internet Marketing Vs Traditional Marketing – What Is the Difference?

You may be wondering what online marketing or rather, internet marketing is?

So, what is internet marketing?

Or rather, what is online marketing?

Considering you "may" have never known what internet marketing is all about, Internet Marketing is all about setting up your online business on autopilot working from home to generate income online fast in a specific area where you are talented or are an expert at. Helping other people succeed within a special area of ​​technical / non-technical expertise is how most internet marketers make money online unlike in a traditional marketing business.

Now, it may all seem like the next BIG get rich quick scheme with no substance. You need to take a deep breath because online marketing is not just like any other traditional marketing business. It does not require the office jobspace required to function a normal traditional marketing business along with a LOT of capital.

An online business does not require you to have an office space. You do not need to compromise on your private time with your family or on fascinating luxurious holidays only a few people can dream of like in a traditional marketing business. Online business = ZERO compromise on life's experience. An online business can be setup right from your home while sitting in your boxers, underwear or even completely naked. Who cares?

An online business does not require you to commute daily to your office in the morning and reach at 9:00 AM sharp to leave at 5:00 PM sharp. It does not require you to work for other people and build other people's lives as well as businesses without getting your due / reward rightfully. It means that you will have NO boss who keeps pissing you off every now and then. It does not mean that you can earn only a fixed limited amount of income for the same time and effort you put in to grow your employers business with your sweat and blood. An online business means NO SLAVERY = Complete FREEDOM.

An online business means complete financial freedom once you're running your online business by gaining momentum. It means a lot of $$$ working from home at your own convenience (disclaimer: it's not some easy money or get rich quick scheme; you need to work smart and hard all the time). It does not mean that you must know web design or web programming. An online marketing business can be setup within as little as 2 hours from now and with as little capital as $ 50.00. All you need is determination, willingness to learn & succeed, focus, willingness to work hard and ability to take action immediately along with capacity to face failure courageously. It means that you can reap a minimum of 100 – 100000 times the return on investment.

Internet Marketing or simply said, an online marketing business is a work from home business opportunity wherein you can sell your own products & services online to make money online as …