As many would say, the best things in life are free.This especially holds true with efforts in advertising your products or services. Using free Internet marketing services, you can save yourself a lot of money. Rather than paying for marketing your product or services, you could put your money to other important elements of your business since you now can find knowledge regarding Internet marketing services on special information websites without having to pay for it.
I am not telling you to completely focus on plain no cost internet marketing … it will do your business a lot of good if you mix traditional advertising efforts such as paid offline advertising with electronic marketing like no cost classified ads.
A few of the no cost ways you can use to make your products and services very visible, so sellable are:
1. No cost search engine submission and optimization of your website.
Do not submit your url to search engines more than once a month. I personally do never submit my websites to search engines but try to get a link on someone else's website pointing to mine. When search engines find you that way, they tend to index you much faster.
2. Write good articles and submit them to article directories.
If you take the time to write say 10 good articles and submit them to as many directories as possible, you will always get the traffic and then exposure to your product. It may be time consuming but it is one of the best, if not THE best way of quickly generating quality targeted traffic.
3. Publish articles on your website.
There are thousands of article directories on the Internet that offer a wide array of articles on thousands of topics at no cost. Pick the ones within your niche and add a couple to your website twice to three times per week. Every time the search engines visit your site, they find that more content has been added. They love that and will visit your site more frequently which leads to higher rankings.
4. Optimize your website.
his is easy to do. Give your site a 'title' and a sub title preferably a keyword phrase. Eg. If your site is about Internet Business, you could use the phrase: 'Make Money Online' as your title. Better still: Make Money Online – Make Money Online with our free internet marketing course. I always use my title also for the 'description' meta tag and the 'keywords' meta tag. Also make sure that your title is one of the first phrases of the content of your website and you are half way.
These are ways that you can make use of without costing you a cent. Your website's hits statistics will be produced by this kind of internet marketing.
5. Use 'alt tags'.
Alt Tags are keywords, embedded in your pictures. In the html code it would look like this:
img src = "images / picture1.jpg" alt = "make-money-online-pic1"
You do not have to be too techie-geeky to be able to design your web site. Oftentimes, web design templates or custom-made layouts are available for the Internet marketer to use.
Monitor your website's visibility.
Tools such as search engine position trackers may be used to see your website's standing so you can keep on tweeting for better results.
Whatever you do however, keep updating your site regularly. As soon as you do not update, search engines will stay away and if you had built any ranking, you will lose them faster than you gained.