iPhone 12 deals highlight a renewed battle between wireless carriers

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5G, touted Tuesday on the screen of Apple’s Steve Jobs Theater, is the biggest new feature in the iPhone 12 lineup.


Apple

This week’s arrival of the iPhone 12’s, which features 5G as its marquee addition, brought to the forefront the US carriers that have been rapidly building out these next-generation wireless networks. Verizon CEO Hans Vestberg shared the stage with Apple CEO Tim Cook during the launch, while competitors T-Mobile and AT&T didn’t even warrant a mention. That rivalry is going to heat up as these carriers start rolling out deals and touting their 5G coverage in a radical new wireless world. 

Which could be good for you.

Apple is going all-in on 5G as a selling point for its four new iPhones, to the extent where super-cuts of all the

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iPhone price wars are back as carriers compete for 5G customers

  • U.S. carriers are actively competing for subscribers by discounting the new iPhone, hoping to lock customers in for years on their wireless service.
  • Verizon and AT&T are advertising “free” iPhone 12s for customers who sign up for unlimited plans and multiple-year commitments.
  • For Apple, the wave of carrier promotions could boost iPhone sales in the United States by reducing the cost of a new phone.



a close up of electronics: The Apple iPhone 12 Pro Max is unveiled during a virtual product launch.


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The Apple iPhone 12 Pro Max is unveiled during a virtual product launch.

The price Americans will pay for an iPhone 12 depends on what cell service they plan to use it with. The three U.S. carriers are actively competing for subscribers by discounting the new iPhone, which goes on sale next week, hoping to lock customers in for years on their wireless service.

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It starts with a $30 discount. For people with AT&T, T-Mobile or Verizon service, an

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