SEO in a Nutshell: Understanding, Credibility & Deliverability

Google has three “needs” that we can feed into to win the “modern Google game.”

  • Understanding.
  • Credibility.
  • Deliverability.

That’s it.


Everything you do in SEO feeds one or more of these pillars.

If you are doing anything that doesn’t help Google in one of these aspects, it is almost certainly not worth doing.

In this article, you’ll learn a simple, manageable, and delightful approach to our work as digital marketers when it comes to making the most of the opportunities Google offers.

Google’s 3 Needs: Understanding, Credibility & Deliverability

Ever since the beginning, Google’s users have expressed a problem (including asking a question) and Google has sought to provide them with the best solution to their problem (or answer to their question) as efficiently as possible.

Up until Hummingbird, the process was hit-and-miss due to the simplistic manner in which Google ranked the results:


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Understanding Computer Animation

We all know what an animation is; although, technically defining the term, it is the process of creating an illusion of movement by showcasing a set of drawings in a rapid and predefined sequence. Animation has come a long way due to the advent of computer technologies. Traditional animations were hand drawings, but today, we have computer technology that helps create both 2D animations and 3D animations. Hand drawn animation required a great deal of efforts, and not to forget time and labor; however, due to the advent of computers, animation can be created by a single individual (animator), with a no big hassle.

These days, computer generated 2D animations can be found everywhere ranging from cartoons on TV to simple animated graphics that we see every day on the internet space. It can take a form of commercials, infomercials, e-cards, and so on. Although, whatever may be the form, … Read More