For people who are just new to the business, they usually think of a way by which their website can get noticed and would naturally want a gimmick which would help them take off with a big bang, and this can usually be achieved through website startups. The advantage of website startups cannot be gauged overnight as these things simply take time to work. These are actually similar to “Soft openings” being conducted by business owners when they open a new store or a new branch and see if things are running smoothly and if general public is warmly receiving it. If it yields positive results and leaves no room for improvement, then chances are the business owner will spend no time and immediately scheduled for the grand launching. However, if there are the things that still need to be polished out, then the business owner still has time to … Read More
Writing content for a website can often feel like a bit of a chore but it is an absolute necessity to ensure that your website promotes your company in the correct manner. From a search engine optimisation point of view though, there are other elements that need to be addressed when creating and posting blogs to improve your SEO. Below are a few tips on creating the best possible blogs to improve your Search Engine Optimisation.
The blog titles must be smart, relevant and descriptive as well as making sure that one of the keyword phrases appears in the title. Having a non descriptive title that a user would never search for and the search engines wouldn’t understand is pointless so keyword rich titles will add relevancy.
Relevant Meta Description
Google will only pick up on the first part of a meta description so make sure that the … Read More
There are several ways to approach optimizing and promoting your SEO website. Professional search engine optimization includes quality and low keyword density content with a side of organic promotion. Both what is offered on your website along with how it is promoted outside of your actual domain need to work for you as opposed to against you.
An SEO marketer can pick the most lucrative niche available and still fail, and many have done just that. Websites with poorly optimized on-site and off-site promotional content always end up with little to no profit. Professional search engine optimization includes working with high traffic niches, creating optimized and quality content, and properly promoting said content on other websites to generate links and general interest.
A combination of quality content all-around is what gets many new SEO marketers. Many will settle for low-quality on-site website content, through the roof keyword densities, poor off-site … Read More
When focusing on natural search engine optimization, it is important that you keep the process "white hat." You see, when it comes to SEO you have three schools of thought: White hat, Gray hat, and Black hat. As you can probably infer, white hat is following the rules, gray hat is a little in between, and black hat is going against parameters that Google and other major search platforms have set for ethical SEO practices.
So why should you avoid black and gray hat tactics? In many cases they involve illegal activities that can get you or your company in major trouble. In addition, websites that are using black and gray hat SEO tactics will often times get bounced from Google, Yahoo, Bing, etc.
So, with that said, what are some natural search engine optimization techniques that can keep your website "White hat" and increase your rankings at the same … Read More
Move to the top of the search results pages, increase your visibility, drive traffic to your site – with these promises, it is easy to understand why many companies are tempted to avail of the services of a search engine marketing company that use optimization techniques search engines like Google and Yahoo! consider illegal.
Known as Black Hat SEO, these methods include adding hidden texts, creating doorway pages (or, as Google defined them "pages created just for search engines"), key word stuffing (ie, bombarding your content with too much keywords and phrases) using popular but insignificant keywords and participating in link farms.
Despite the potential benefits they can provide you, however, Black Hat SEO should be avoided like a plague.
First of all, the search engines could drop your rankings so low that even the most diligent of seekers would have a hard time finding your site. And a lowered … Read More
As a SEO professional whose experience comes back to the year 2000 in optimizing Websites, I get this question in many different varieties. Sometimes it's presented within the context of a presentation I'm giving. Other times it's presented within stealth 'Pick your brain for free "conversation I may have the displeasure of participating in (Smile).
The first thing I'd like to point out is that SEO currently is probably the least professionally skilled that someone can obfuscate or dissemble about. For those who prefer more direct language, it's the hardest job today that you can not tell the truth about what you've done. Why do I say that? Search Engine Optimization is about getting your customers Websites ranked in the Search Engines. Anyone in the world with an internet connection and a computer can see if you really know what you're doing; they just have to type in the appropriate … Read More
Keywords are basically words and phrases that can describe your website and different pages. To achieve a good placement, on search engines, you must have the appropriate positioning and density of keywords or phrases you chose. Keep keywords on topic and they will greatly help your site when ranked on search engines.
Page URLs are the first thing that search engines see when they crawl your site. A very easy SEO tip is to include keywords in your URL titles. This will provide even more keys words for the search engines. Your URLs should also be easy for search engines to read.
Meta tags are information tags that are placed in a web page that are not seen by users. They are intended for search engines and other applications. These are getting less and less important but keywords placed as meta tags will always help.
Title … Read More
There will be many that will disagree with me on this statement but the facts support my claim that content without links as a foundation is completely worthless.
I have seen many sites with an abundance of quality content and a lack of links that have no traffic. I currently have many customers that had beautiful websites prior to using my services and had absolutely no traffic. To illustrate this lets build 2 imaginary websites here.
The first website is built with loads of quality content, just page after page of well written and informative content and the website is launched live on the net. Three months go by and no traffic is showing up to visit this king without a throne. Now lets try to get some people to come and worship this king. Lets send out the messengers to let the world know that the king lives. We … Read More
Are there any shortcuts in SEO? Does it really need to take more than 3 months to get out of Google sandbox for new domains? Still there are a lot people arguing if there is a Sandbox. The answer would depend on the definition of what 'sandbox' means. If a 'sandbox' means the un-favorable situation which a new website would rank for competitive keywords, then 'sandbox' really exists.
In my SEO experience, a new website would not rank very well in its first level keywords. How does Google decide what are the first level keywords in a website? Google has a very smart calculation for this. If the keyword phrases are in your title tap, and also in your headline or even in your bold text, you are almost guaranteed Google would find out what your first level keyword phrases are. If you have some valuable links, you would probably … Read More
Internet marketing and search engine optimization make for an unbeatable team. When both of them are put to work on a website, the results turn out really well. Both are tried and tested processes and both have affirmed positive results. One works on optimizing the website where as the other lays focus on getting it a lot of exposure over the web. Both when synchronized together makes for a very strong combination and ensure that the website does exceptionally well over the web. It is for this reason that every service provider which offers search engine optimization services will always propagate its internet marketing services as well.
SEO Services are essential if you wish to take your website to the top of the search rankings. The services optimize your website, connect it well and ensure that your site gradually scales up the search rankings ladder. The services cover the entire … Read More