Content marketers have a difficult job strategizing, planning, creating, and distributing content. Not every piece of content they publish will capture the top spot on a search engine results page.
This may happen due to the overwhelming amount of content available on the internet today. However, you can still reach the top spots on search engines by strategizing carefully using predictive search engine optimization (SEO).
You must be ahead of the rest of your competitors to capture your audience’s attention, and predictive SEO can help you do just that. Let’s find out what predictive SEO entails and how it can be an asset to your SEO strategy.
What Is Predictive SEO?
Predictive SEO is the process of using predictive analytics tools to help you find search anomalies that identify opportunities for you to outrank your competitors. These tools help you to forecast changes in content, rankings, and other metadata so