How Newswire Combines PR Software and Expert Service to Help Small Businesses Turn Owned and Earned Media Into True Value

NEW YORK – November 30, 2020 – ( Newswire.com )

Having launched the Earned Media Advantage Guided Tour, a program that combines Newswire’s best-in-class software with the expertise of Earned Media Advantage Strategists (EMAS), Newswire’s team has been able to help a variety of small businesses enhance their brand awareness, web traffic, earned media placements, and sales opportunities. By leveraging the power of Newswire’s targeted press release distribution, businesses can bring stories with real news value to industry media while simultaneously boosting their SEO ranking.   

“Over the past eight months, executives in nearly every major field have had to adapt to rapid digital adoption, an evolving online economy, new health-conscious operational procedures, remote workplaces, and more,” said Charlie Terenzio, Newswire’s VP Earned Media Advantage Business. 

“The Earned Media Advantage Guided Tour has been evolving to help executives manage their media and marketing communications campaigns while simultaneously providing them with

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How Newswire Combines PR Software and Expert Service to Help Small Businesses Turn Owned and Earned Media Into True Value – Press Release

Newswire has placed a strong emphasis on flexibility and efficiency to help their customers achieve the Earned Media Advantage.


NEW YORK – November 30, 2020 – (Newswire.com)

Having launched the Earned Media Advantage Guided Tour, a program that combines Newswire’s best-in-class software with the expertise of Earned Media Advantage Strategists (EMAS), Newswire’s team has been able to help a variety of small businesses enhance their brand awareness, web traffic, earned media placements, and sales opportunities. By leveraging the power of Newswire’s targeted press release distribution, businesses can bring stories with real news value to industry media while simultaneously boosting their SEO ranking.   

“Over the past eight months, executives in nearly every major field have had to adapt to rapid digital adoption, an evolving online economy, new health-conscious operational procedures, remote workplaces, and more,” said Charlie Terenzio, Newswire’s VP Earned Media Advantage Business. 

“The Earned Media Advantage Guided Tour has

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Bootstrapped Clearfind wants to cut your software spend, for a small fee

Software is eating the world, and that grub can be costly. As the market for enterprise tools and software continues to balloon, organizations are spending more and more on that software across an increasingly complicated and rapidly evolving landscape.

That’s where Clearfind comes in.

Clearfind was founded (and bootstrapped) by James Layfield and Jocelyn Simons. The startup aims to provide clarity and transparency to organizations looking to buy enterprise software. Over the past two years, Clearfind has been building out its backend, which is a mix of machine learning and humans, to distill a software offering down to its features.

When clients join the Clearfind platform, they give the startup access to their backend through integrations with products like Sage, Quickbooks, SAP, etc. so that Clearfind can take a look at their overall software spend. CIOs or CTOs can then see if there are any redundancies in their current software

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How to Dominate SEO in Small Markets [CASE STUDY]

Although Google’s algorithm is based on universal guidelines, every market is different from one another.

By this, I mean that an SEO campaign may differ if you’re targeting the search market in the U.S., compared to targeting small international markets like the Danish one.

International SEO practitioners get to learn and try a variety of tactics – most of which are based on American studies that have plenty of prospects and a lot of data.

But this isn’t always the case.

When doing SEO in smaller markets, you’ll meet challenges that can slow down your campaign.

You’ll probably know this from testing different tactics.

This was the case for me and a client in Denmark, and it’s still an issue for many companies all over the world.

You need to use what you have to work with and develop a strategy from there to grow in small but competitive markets.

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5 tools and gadgets that will make your small kitchen feel larger than life

Our team is dedicated to finding and telling you more about the products and deals we love. If you love them too and decide to purchase through the links below, we may receive a commission. Pricing and availability are subject to change.

It seems to be a common sentiment that there is no such thing as enough kitchen space. Whether you currently live in a house or an apartment, chances are you’ve experienced the plight of limited (or no) countertop and stovetop space.

Whether or not this is currently the story of your life, these five products are must-haves to maximize the space you do have while adding a modern flair to your kitchen decor.

1. Our Place Stackable Drinking Glasses, Set of 4, $50

Credit: Our Place
Credit: Our Place

Viral cookware brand Our Place, known mostly for its massively popular Always Pan, recently launched a special multi-colored version of its stackable

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About Town: Some recreational programming offered; Small Business Saturday vendors sought |

To sign up, visit lompoc.com/shop-lompoc-shop-small.html. The fee is $25 for Chamber members and $35 for nonmembers. The fees are used to offset the costs associated with the advertising and promotion of the event.

Payment and promotional gift bag donations must be received by Nov. 18 for businesses to be included on the maps, with no exceptions.

For more information, contact the Chamber at 805-736-4567, ext. 223, or email [email protected]

Applications sought for 2021 Lompoc Recognition Grove

Applications to nominate individuals for Lompoc’s River Park Recognition Grove are being accepted now until Dec. 31. 

The program, which is run by the Lompoc Beautification & Appearance Commission, honors Lompoc Valley residents who have made significant contributions to improving the quality of life in the Lompoc Valley as a result of their service.

Applications for Recognition Grove nomination can be obtained on the city of Lompoc Beautification & Appearance Commission website at www.cityoflompoc.com/home/showdocument?id=30405,

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Digital.com Announces Top 15 Website Builders for Small Businesses in 2020

Leading online review guide shares cost-effective and customizable solutions for building a website

SEATTLE (PRWEB) November 10, 2020

Digital.com, a leading independent review website for small business online tools, products, and services, has announced the best website builders of 2020. The top solutions were evaluated based on three key factors and customer feedback.

The guide examined website builders that offer customization options such as a variety of templates, app compatibility, and e-commerce compatibility. Each company was also required to provide easy-to-use tools with drag-and-drop options and customer support. The final list ranked only website builders with a free trial option or membership at no cost.

“A website builder is ideal for small businesses that need budget-friendly options,” says Christelle Feniza, Communications Manager of Digital.com. “The templates and tools eliminate the need for a professional developer, and this guide also ranks platforms with free trial options.”

Digital.com’s research team conducted a

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Why Every Small Business Owner Needs to Pay Attention to SEO

Search Engine Optimization (SEO) has become a bit of a buzzword these days, prompting many naïve business owners to disregard its importance in the grand scheme of things. But the truth is that it’s more important than ever these days, with the heavy prevalence
of the internet and the expansion of various technologies into our daily lives. Especially for a small business or startup, neglecting to pay attention to SEO can only lead to trouble.

Simply Being on the Market Is Not Enough

One of the biggest mistakes you could make when setting up a new company is to follow the old cliché of “if you build it, they will come”. That may have been true decades ago and in very specific markets, but it’s completely disconnected from the reality
of today. There is no shortage of examples of companies with an otherwise solid product idea and presentation, which have

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India back in action with launch of Earth observation satellite, nine rideshare small sats

HELSINKI — The Indian Space Research Organisation successfully carried out its first launch since the COVID-19 outbreak Saturday sending the EOS-1 Earth observation satellite and nine smaller payloads into orbit.

Polar Satellite Launch Vehicle-C49 (PSLV-C49) lifted off from the Satish Dhawan Space Center on the Indian island of Sriharikota at 4:42 a.m. Eastern Nov. 7 after a short weather delay. The PSLV-DL variant used for the mission includes two side boosters.

The launch was scheduled for late 2019 but became ISRO’s first launch of 2020 due in part to the COVID-19 pandemic.

The EOS-01 Earth observation satellite was successfully injected into a 575-kilometer circular orbit around 16 minutes later.

The roughly 628-kilogram EOS-01 is a synthetic aperture radar satellite with all-weather and day-and-night observation capability. It is part of ISRO’s RISAT series of SAR satellites and originally named RISAT-2BR2 but was changed to EOS-1 as per new naming criteria.

EOS-1

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