The findings come ahead of National Computer Security Day, which is held each November 30 in the U.S. (the event has been running since 1988). In time for this event, the 2020 Unisys Security Index finds that 1 in 3 (31 percent) of U.S. citizens are concerned about their data security. Furthermore, almost two-thirds (63 percent) of those living in the U.S. are seriously concerned that their identity could be stolen and/or misused.
The survey also identified that upwards of 70 percent of those in the U.S. would agree that the growing amount of data, applications and devices means that it is opportune to create a new, more secure and controlled internet.
Ahead of the event, the Chief Information Security Officer at Unisys, Mat Newfield, has provided Digital Journal readers with some advice for keeping cyber-safe while using our computers.
60% of consumers have been shopping online more often since COVID-19.
Making your local SEO strategy a top priority for small retailers and those with multiple locations.
Shoppers are browsing more frequently and making more purchases, although they are smaller in value.
Local retailers should focus on creating in-store experiences online and pick up.
Understanding your local audience and optimizing at the hyper-local level is key.
Jim Yu, Founder and CEO of BrightEdge highlights five great ways your business can use local SEO to dominate search and translate it into sales this holiday season.
A shorter than usual shopping season, last-mile shipping uncertainty, and ongoing health and safety concerns are just a few of the factors driving wild shifts in consumer behavior in the lead-up to holiday season 2020. Given how wide-reaching and long-lasting the coronavirus pandemic is proving to be, we couldn’t possibly have predicted or envisioned
By Ron Lieback, founder/CEO of ContentMender and author of 365 to Vision: Modern Writer’s Guide (How to Produce More Quality Writing in Less Time).
Writing without SEO in mind hurts your business. Google one of your services or products. Are you on page one of the search results, hopefully ranking in the top five positions?
If you’re not in the top five organic (not paid) positions, you’re missing out on 70.4% of traffic. According to Search Engine Journal, a study that took into account 80 million keywords and billions of results reported the following clicks on the top positions:
Nowadays, browsers are wise. They trust a top organic result for a search query over the top paid Google Ad. Anyone with a huge budget can consistently rank at the top of Google Ads. Much more is needed
Most Americans spend an average of ten hours a day in a car, at a desk or in front of a screen. The other sad truth is that your body wasn’t designed to sit for long periods of time, and doing so can lower your life expectancy and put you at an 80% greater risk of dying from cardiovascular disease. You’ve heard it until you might be sick of it, but the fact is that moving and stretching are powerful medicines against stress. But as many as 40% of Americans—who prefer sitting on their duff —follow the advice of the late comedian Joan Rivers, who said, “I don’t exercise. If God had wanted me to bend over, He would’ve put diamonds on the floor.”
MS Dhoni is once again winning hearts on social media! This time Varun Chakravarthy – who has earned his maiden national call recently – is a part of the reason. Chakravarthy clean bowled Dhoni during Chennai versus Kolkata in Dubai on Thursday. After the match, Dhoni was spotted passing invaluable tips to the bowler – and as expected – this gesture is winning the social sphere. The Knight Riders franchise posted the moment on Twitter. It read: “From admiring him from the stands at Chepauk, to now…@chakaravarthy29’s fairytale continues!”
Because of the pandemic, more retailers and shoppers will be going online for holiday shopping this year.
Google has released several updates to its Shopping tab to make it easier for merchants to list their products on Google and get discovered by consumers.
Business Insider spoke with Google’s President of Commerce Bill Ready about how merchants can best take advantage of Google’s free tools for retailers.
Ultimately, business owners should make sure all their inventory is listed and kept up to date online to aid in discovery and capitalize on consumers’ desires to shop their values and go local this year.
Visit Business Insider’s homepage for more stories.
Many of this year’s holiday shoppers will be swapping aisle browsing for website scrolling for the first time ever. And many retailers, especially small businesses, will be moving their sales online for the first time, too.
Smarter Media is a digital agency working with brands including Amaroc, Excalibur and Moovahome. It specialises in intelligent SEO and lead generation by understanding a client’s competitors and gaining a deep understanding of a client’s business
With more companies working from home and the digital space becoming increasingly important, SEO expert Rob Curtis shares some tips business owners can use to be more effective online.
“Digital marketing is important for any business now,” Rob said. “However with the onset of covid-19, lockdown and continuing restrictions on our ability to move around our own communities or further afield, it’s even more important to take the digital space even more seriously.”
Rob is one of the directors of SEO and lead generation company Smarter Media which has access to world-class expertise in the digital space. One of its non-executive directors is Lukasz Zelezny who is the former SEO Director of
Prepping for the holiday season rush is something e-commerce companies do every year, but 2020 may prove particularly challenging. It’s likely many consumers will prefer to do most of their shopping online as the pandemic lingers. While this is good news for the bottom line, e-commerce sites must be ready to smoothly manage increased Web traffic, sales and shipments this year if they want to keep their customers happy—and coming back.
So what additional steps should e-commerce businesses be considering as they ramp up for the end of the year? Below, the members of Forbes Technology Council share 14 tips to help you get your e-commerce business ready to run at top speed this holiday season.
The U.S. antitrust crackdown on Google might seem like deja vu for European Union regulators
By KELVIN CHAN AP Business Writer
October 21, 2020, 4:19 PM
• 4 min read
LONDON — The U.S. antitrust crackdown on Google might seem like deja vu for European Union regulators.
By U.S. standards, the Justice Department’s move to sue Google this week for abusing its dominance in online search and advertising was a bold move. But it treads on ground already broken years before by EU officials in Brussels.
Veterans of Europe’s antitrust tech battles welcomed the U.S. investigation and said American authorities should learn from the bloc’s experience.
“We hope U.S. authorities have paid attention to two major drawbacks of the EU investigations: the long-drawn-out process and Google’s tactics to use any loophole to avoid changing its business model,” said BEUC, a European
October is known as Cybersecurity Awareness Month. Now in its seventeenth year, the campaign continues to raise awareness of the importance of cybersecurity, online privacy, and digital hygiene in general.
Did you know that approximately 6.85 million accounts get hacked every day? This is 158 accounts per second!
“Even though the statistics are shocking, every user can avoid the risk of becoming a target just by following the right cybersecurity practices,” explains Oliver Nobel, a data encryption specialist at NordLocker.
Repetition is the mother of learning, so it’s a good idea to go over the things you think you already know. The list below includes these 22 key tips every computer and internet user should follow to protect themselves from becoming a victim of cybercrime.
Use multi-factor authentication for an extra layer of security whenever possible.
Create complex and unique passwords for your online accounts. Start using a